Why Wine is Good for Your Brain (And Not for the Reason You Might Think)

It seems like every week there is a slew of new reports and studies on the how wine either is good or not so good for your health. Resveratrol, quercetin, and ellagic acid have all been touted as magical health properties contained within wine, while others trumpet warnings about the potential damage from alcohol. While…

Why I am Wary of advice from Total Wine

Last week I was in the Zinfandel aisle at Total Wine—a megastore for wine and liquor purchases–when a man asked a store employee to recommend a bottle of Zin for him. The employee asked one question, “What are you looking to spend?” and at hearing the price range of $20 to $40, zeroed in on…

Bottling the Winery Experience for Social Sharing

I love to visit Napa Valley. One of my greatest fascinations about wine is the intersection of complex new technology with the simplicity of centuries-old agriculture. At the Hall Wines Rutherford facility (@hallwines), I awed at the hexagonal stainless fermentation tanks with temperature controlled by smart phone apps then stepped outside to behold the perfectly…

How Social Media is Like Wine: Part 1

The Foundation Wine is the original social media. For centuries, wine has been used as the liquid medium for seasoning social connections in order to commune, discuss, and discover. Perhaps the roots go even deeper. It turns out that the process vintners go through to produce a quality bottle of wine also serves as an…

Wine Buyer Beware: Those Sneaky Shelf Talkers Tend to Lie

Over the past few months I visited three different Tom Thumb stores, looking to rate a recommendation from one of their store employees. No luck. All three stores were absent any live person who could provide a recommended wine. At the last of the three, though, I noticed another customer read a shelf talker, the…

Improving The Wine Retail Experience

In far Northern Minnesota lies Nicollet Creek. It’s similar to thousands of other creeks in the United States: the water is cool and fresh and in most places you can step or walk across it. What makes Nicollet Creek different from the others is that it is the primary inlet into Lake Itasca and the…

The Resurgence of the Local Winery

What Wine and Craft Beer Have Learned From Each Other I fondly remember the Hamm’s beer commercials from the 1970s. The silly Hamm’s beer was always up to some hi jinx while an outdoorsy spokesman declared the beer to be refreshing because it was from the land of sky blue waters. I don’t once recall…

Wonderful Recipes from Wineries

Food is to wine as a beat is to a melody. They can be great by themselves, but together they can be astounding. That’s why it makes sense for wineries to share the recipes they believe are best suited to go with the different wines they produce. Of the hundreds of online locations where recipes…

Your Winery Doesn’t Have a Blog? Why You Need To Create One. Now!

The best wines in the world are balanced, with fruit, earth, tannins and acid all working in harmony to bring out the best of the varietal and the style. Digital marketing for your wine label is no different. A good digital strategy lifts the brand through an effective balance of presence and engagement. Presence is…

What Does an 88 Point Wine Taste Like?

It’s no secret that I am a huge fan of wine exploration and discovery, but I’m not a fan of the 100 point wine scale. I use it in limited situations when making the best comparisons I can across a similar methodology, but on whole I find the scale to be more detrimental to the…